Cultivating Employers of Choice
My Mission in Action
Last week I met my dear friend, Caitlyn for coffee and to discuss business strategy. We were talking back and forth about our careers, our businesses and our growth and she asked me, “What do you want to be known for?” Without thinking, I said, “I’m the cultivator of employers of choice.” Those words surprised me—but isn’t that how the truest revelations hit? Raw, organic, undeniable.
The more I reflect on them, the more they align with the HR consulting and leadership work I’ve been doing for over 19 years, but especially over the last 3 years with my own business, Ignite Leadership + HR Consulting Group. My mission is to help businesses optimize how they care for their people—their most critical asset. Good news travels fast, and reputations matter. I want companies to be employers of choice, places where talent flocks and stays.
Being an employer of choice isn’t just about recruitment—it’s about retention, engagement, and results. When people feel valued, they stick around. Turnover shrinks, morale soars, and innovation thrives.
As an HR expert, I’ve seen the numbers: replacing an employee can cost up to twice their salary. Investing in your workplace isn’t just the right thing—it’s a bottom-line booster.
That’s where my leadership and HR expertise shines. I don’t just talk about culture—I’ve lived it. I’ve reduced turnover by more than 60% in two years so I know how to help companies with actionable steps. For example, I guide companies to audit their hiring processes, ensuring they’re fair and focused on skills, not assumptions. I design training programs that turn managers into mentors, not just bosses—because good leadership keeps talent engaged. I’ve helped organizations revamp recognition systems, tying appreciation to measurable wins, which lifts morale and productivity. And I work with leaders to map out talent pipelines, so they’re ready for growth without scrambling. These aren’t theories; they’re solutions I’ve honed over years of HR experience, delivering real impact.
My pivot from Corporate HR to entrepreneurship and Fractional HR consulting is about this: cultivating workplaces where people and profits grow together. It’s practical, not fluffy—rooted in what I’ve learned from almost two decades of perfecting hiring, onboarding, and building engagement to retain top talent.
So, what about you? How do you want your workplace to stand out? Let’s start that conversation—tag me with #igniteyourculture!